Rob Kalin: "I’m opening the doors right now.... In the end our job is to be dependable and helpful hands for holding up all of you, the Etsy community. While this is always the goal that’s in our hearts, sometimes our hands are tangled up or busy with other things... I’m handling all the screen design... As I see it, large corporations try to sanitize all their outgoing messages for the sake of keeping face... I want Etsy to stay human... If we trip, let us learn from it instead of trying to hide it; when we leap, let’s show others how to leap. Hence the title of this whole blog post: Open Etsy."